Seth Hanes is Philadelphia-based horn player and entrepreneur, and runs the excellent website The Musician’s Guide to Hustling, where he helps musicians get more gigs and create more – and more rewarding – connections with other musicians. I met Seth when he invited me to come on his site to talk about the differences between traditional publishing and self publishing, and I was impressed with his level of knowledge on marketing and effective promotion.
Seth just released his first book, Break into the Scene: A Musician’s Guide to Making Connections, Creating Opportunities, and Launching a Career, today, and I think that it’s a great addition to the library of any musician who wants clear, actionable advice on how to improve their career.
In the course of our conversation, we covered:
- Having a versatile skillset
- Scarcity vs abundance
- Reaching out
- Connecting with contractors
- Marketing fundamentals
- Considering the challenges of your prospective collaborators
- Breaking into the Scene